Explore the studio

M SQUARED / INDEPENDENT DIGITAL STUDIO

A good idea is just the beginning.

I’m Matt—your partner in strategy, design, and making it happen.

Websites, brands, and content for small businesses and nonprofits. Thoughtful digital work, with a human touch.

Let’s put your idea to work
Matt with his dogs

Your creative partner, Matt.
Personal attention from start to finish.

WHAT CAN WE MAKE TOGETHER?SERVICES

YOUR HOME ON THE WEB

A website that pulls its weight.

Let’s make it easy for people to understand what you do, find what they need, and take the next step.

  • Website planning & design
  • WordPress development
  • Accessibility & clear content
Let’s talk about your website
One project or the whole picture.We’ll find the right starting point.
STRATEGY + DESIGN + GETTING IT DONEBASED IN THE LEHIGH VALLEY · BUILT FOR REAL PEOPLE

02 — WHAT I CAN HELP WITH

Pick the part you need.
I’ll help connect the rest.

A few different hats.
One connected approach.

Planning responsive website layouts with wireframes and a tablet01 / Websites

A better home for your work.

Websites

Accessible, responsive websites with clear content, thoughtful navigation, and a practical foundation for search and ongoing updates.

Explore scope & how we’ll work

What I can help with

Website structure and page planning, visual design, WordPress development, and attention to readable content, keyboard access, and mobile layouts.

How we’ll work together

We start with your audience and the actions your website needs to support. Then we work through content, design, and development, with opportunities to review the direction along the way.

What you take away

A site built around the agreed scope, with guidance for managing everyday content. We discuss who will handle hosting, maintenance, and future changes before the project begins.

Talk through your project
Brand planning materials, printed color palettes, and a notebook02 / Brand identity

Look like you. Everywhere.

Brand identity

A distinct visual identity that carries from your website to your next campaign. Logos, graphics, and useful guidelines that keep everything connected.

Explore scope & how we’ll work

What I can help with

Logo development, color and typography choices, visual guidelines, and the digital or print materials your organization needs.

How we’ll work together

We talk about your audience, your personality, and where your brand will appear. I develop a visual direction and refine it with your feedback so it feels right for your organization.

What you take away

The agreed design files and practical guidance for using them consistently. Specific formats and applications are defined around how you plan to use the identity.

Talk through your project
Microphones, headphones, and an audio mixer set up for podcast recording03 / Content & communications

Good ideas deserve a clear voice.

Content & communications

From newsletters and fundraising materials to podcasts and video, I bring the writing, design, and production together so your message feels consistent.

Explore scope & how we’ll work

What I can help with

Writing and editing, newsletters, campaign and fundraising materials, podcast editing, video production, captions, and transcripts.

How we’ll work together

We establish the message, audience, and format before production begins. I help organize the material, shape the story, and refine the result with your input.

What you take away

Finished content in the agreed formats, prepared for the channels you use. A single piece or a recurring project can be scoped to fit your team’s capacity.

Talk through your project

SELECTED WORK

Explore all projects

A few ideas,
out in the world.

See the full business portfolio

THE WAY I WORK

Modern tools.
A human touch.

M Squared website displayed on a laptopMatt’s biomarker-testing animation displayed on a desktop screen

Technology helps make things possible. Human judgment makes them meaningful. I bring curiosity, care, and an understanding of your audience to every creative decision.

Your voice comes first.

I take time to understand your organization and the people you serve, so the finished work sounds and feels like you.

Thoughtful choices, personal attention.

Every word, image, and interaction deserves a reason to be there. I shape and review the details with your goals in mind.

Built for people.

Clear language, accessible design, and a practical handoff help people use the work—and help you keep it useful.

Matt spending time outdoors with his dogsMATT MATTIOLI / THE HUMAN BEHIND M²

03 — MEET YOUR CREATIVE PARTNER

Hi again.
I’m Matt.

I’m Matt, a marketing and communications consultant based in the Lehigh Valley. M Squared is where I bring strategy, design, and technical problem solving together.

My experience includes two decades with The Life Raft Group and communications work at the Sarcoma Foundation of America. I know what it takes to help a small team tell a meaningful story—and carry it across websites, campaigns, publications, and media.

When we work together, you work directly with me. One person who understands the whole project and cares about getting the details right.

20+ yearsIN COMMUNICATIONS,
DESIGN & DIGITAL WORK

HAVE SOMETHING IN MIND?

What’s on
your mind?

A new website, a clearer identity, or help getting
the right message out. Let’s talk it through.

Book a free conversation